| Generali
Group
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|
1831
|
Assicurazioni Generali
Austro-Italiche is established in Trieste |
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1848
|
The company
changes its name to Assicurazioni Generali. St. Mark's lion is
adopted as company symbol |
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|
1857
|
Generali shares
are quoted for the first time on the Trieste stock exchange |
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1875
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The company
begins to pay dividends in gold Franc pieces (until 1914) |
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1881
|
50th Jubilee year Erste Allgemeine,
Generali's first insurance subsidiary, is established in Vienna |
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1886
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The company's Central Head Office
moves to its present location |
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1893
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The first issue
of "Il Bollettino", the company news bullettin |
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1900
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A major real estate investment programme
is started |
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1905
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75th anniversary |
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1909
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Marco Besso
is appointed Chairman |
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1918
|
At the end of World War I Trieste
is annexed to Italy. Generali obtains full Italian nationality
status |
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1926
|
The company
calls on the most talented artists, such as Marcello Dudovich,
to design its posters |
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1931
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Centenary year |
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1933
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Major investments in land and farming
activities are started |
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1937
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An electro mechanical
accounting unit, equipped with state-of-the-art Hollerith calculators,
is implemented |
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1940
|
All contacts with the Group's organisation
in enemy countries are interrupted |
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1943
|
Generali loses contacts with its
agent network in central southern Italy |
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1945
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Generali transfers its Registered
Office to Rome |
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1948
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The Group restarts its expansion
outside Italy |
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1966
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Generali signs a co-operation agreement
with Aetna, the largest U.S. multi-branch insurer |
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1971
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A new, more modern, trademark is
launched, using the shortened name Generali |
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1981
|
150th anniversary |
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1989
|
Generali initiates
a joint venture in Hungary, thus becoming the first insurer from
the West to re-start
operations in Eastern Europe. A new modern complex housing the
Head Office for Italian operations is opened in Mogliano Veneto |
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1990
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The Registered Office is brought
back to Trieste |
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1994
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Establishment of Genertel, the first
telephone selling insurer in Italy |
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1997
|
Generali takes over control of two
leading groups, AMB and Migdal, strengthening its position in Germany
and Israel |
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1998
|
Following the creation of Banca Generali
and the acquisition of BSI, the Group enters the PFS sector |
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2000
|
Italian insurer
INA becomes part of the Group |
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2001
|
Generali China
Life Ins. Co. is established in Guangzhou.
Gianfranco Gutty becomes chairman |
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2002
|
Antoine Bernheim
becomes chairman |
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2003 |
The first Generali Group's strategic
Plan is presented |
|
2004 |
The bid by CityLife, led by Generali's
real estate arm, wins the tender for the redevelopment of the Milan
Fair.
The Ethical Code is published |
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2005 |
The first Sustainability Report
is presented |
|
2006 |
Generali acquires the Toro Group
(Italy) .
JV with Future Group in India |
|
| 2007 |
The 175th anniversary.
JV with PPF Group to promote business in Central and Eastern Europe |
|
| 2008 |
JV between Generali and PPF Group
becomes operational with activities in 13 Central and Eastern Europe
countries |
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| 2009 |
Merger of Toro and Alleanza in Italy |
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